Founders, CEOs, and Business Decision makers at B2B SaaS companies that are considering outsourcing or hiring dedicated sales help and expertise to help grow with limited risk/up front investment.
This guide focuses on full service, end to end outsourced B2B Sales (and sometimes marketing) help. Under this scenario you are essentially hiring a dedicated rep (perhaps part time) or sales agency. This does not cover stand alone appointment setting, BDR as a Service, lead gen, content, data, tools, etc. Some of those are used and may be a part of the services offered. This guide is also not SaaS specific (there are only a few companies that focus on B2B Outsourced SaaS sales).