Today, I'm excited to share a detailed video tutorial of setting up Apollo.io for Linens and Love, a non-profit organization repurposing linens from hotels to help those in need. I'll cover everything from account lists to messaging, personas, setting up mailboxes, workflows, and more to create an automated outbound engine.
00:00
Introduction - Linens N Love Sample Client
02:00
Onboarding Document - Targeting Criteria
03:50
Building Account Lists in Apollo.io
09:30
Using Apollo Buying Intent Data
13:50
Using Apollo Website Visitor ID
16:50
Building Personas in Apollo
22:35
Setting up Mailboxes
25:20
Apollo Email Warmup
26:50
Apollo Custom Account Scores
30:10
Building Sequences in Apollo
31:20
Using Apollo’s AI Generated Emails
34:10
Manually Adding Contacts to Sequences
35:40
Adding Contacts to Sequences Automatically Using Workflows
Apollo.io for Non-Profits and Fundraising
Can Apollo.io be used for non-profits and fundraising? Absolutely! Apollo.io is an all in one platform that includes a database of 275M contacts and email outreach sequencing capabilities to run fundraising and outreach efforts all in one place.
Apollo.io Setup - Free Offer
Sign up for a new Apollo.io account for your business using this link and we can book a free 20 minute screenshare call to help you get setup
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