Tap Group

We dramatically improve the odds for SaaS founders. We’re a sales leadership firm delivering hands-on SVP Sales/CRO value, 40+ years of tech sales and leadership experience, and unicorn recruitment for SaaS startups.

Services:
Outsourced Sales Management
Sales Consulting
Employees:
5
Headquarters :
Toronto, ON Canada
Industry:
SaaS Startups
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Who this guide is intended for:

Founders, CEOs, and Business Decision makers at B2B SaaS companies that are considering outsourcing or hiring dedicated sales help and expertise to help grow with limited risk/up front investment.

Can Outsourced Sales really work for B2B SaaS companies?

For Direct Sales to work, an offering generally must have MRR of at least $250/mo at the bare minimum; this really makes sense more for $500/$1k mo MRR and above. Below that you have a self service SaaS model which is great, but the compensation numbers are really difficult to make work for SaaS products that require outbound effort, demos, and sometimes 6 month+ sales cycles. Strategies to make an outsourced sales and marketing partnership work are covered in Tips for Outsourced SaaS Sales Success.

Read the Guide